Title: Expert Product Management
Author: Brian Lawley
Genre: Technical
Thingummies: 4
Synopsis: A very short and straightforward guide to product management.
Thoughts: I was looking primarily for a primer on product marketing, but this is short enough to be worth reading for anyone who touches the product management process. It's basic, but clear and effective. It gives a couple different approaches for most stages, depending on the size of the product and the type of company, but doesn't shy from making recommendations for best practices. It doesn't go into great depth, but it's an excellent place to start.
Author: Brian Lawley
Genre: Technical
Thingummies: 4
Synopsis: A very short and straightforward guide to product management.
Thoughts: I was looking primarily for a primer on product marketing, but this is short enough to be worth reading for anyone who touches the product management process. It's basic, but clear and effective. It gives a couple different approaches for most stages, depending on the size of the product and the type of company, but doesn't shy from making recommendations for best practices. It doesn't go into great depth, but it's an excellent place to start.
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Date: 2015-01-10 09:31 am (UTC)From:no subject
Date: 2015-01-10 08:18 pm (UTC)From: